Supply chains have become a board level priority, yet many strategies are still built for a world that no longer exists.
On 9 September, we brought together supply chain and procurement leaders at Het Heineken Gebouw in Rotterdam to tackle that gap head on, at the Supply Chain Innovation Forum.
The day opened with a walk in lunch, followed by an introduction from Hans Berggren, CEO at PipeChain Group, setting the tone for the sessions ahead. From there, the group moved through a keynote, a pitching panel, and a series of break out sessions designed to turn big themes into practical next steps, with an energizer to keep the energy up along the way. A guided tour of Het Heineken Gebouw rounded out the afternoon, blending Dutch heritage with modern innovation, a fitting backdrop for a day about transformation.
Rob van Ipenburg, CEO at Quyntess, opened the strategic conversation with a keynote on the Customer Value Growth Model, exploring how supply chain and procurement organizations can shift from cost focused thinking to driving real customer value.
Attendees chose their own path through three break out sessions, each tackling a different piece of the supply chain transformation puzzle:
Stay tuned for the full session recaps, keynote highlights, and panel takeaways, coming in the weeks ahead. In the meantime, the photo gallery and video recap offer a first impression of the day: